Available for new projects & full-time roles

Muhammad Bilal Usman · Senior Full-Stack Developer I build products for web

I'm Muhammad Bilal Usman, a senior full-stack developer at Digital Waze with 7+ years shipping React & Next.js web apps, React Native mobile apps and AI-powered automation for teams like UPMC, Verizon and PNC Bank.

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Portrait of Muhammad Bilal Usman
AI healthcare80% faster reports
iOS + AndroidOne codebase
7+Years shipping production software (since 2019)
40+Web, mobile & AI products delivered
15+Industries, from healthcare to fintech
3Platforms: web, mobile, AI automation
UPMCVerizonPNC BankPODSGather AIBazooka CandyGreen Filter USAKnockaroundThe Family WinsiSono HealthgoShadowDietDirect
What I do

One engineer across the whole stack.

From database schema to App Store release to the AI workflow that saves your team hours each week, I own features end to end.

Web Apps

Fast, SEO-ready front ends and scalable APIs. Headless CMS, migrations and dashboards.

  • React
  • Next.js
  • Node.js
  • NestJS

Mobile Apps

Cross-platform iOS & Android apps with native modules, real-time features and store releases.

  • React Native
  • PWA
  • Kotlin
  • Swift

AI & Automation

LLM-powered features, AI agents and workflow automation that remove manual work.

  • AI agents
  • LLM APIs
  • n8n
  • Zapier

SEO & AI Search

Technical SEO, Core Web Vitals and answer engine optimisation so Google and ChatGPT can find and cite you.

  • Technical SEO
  • AEO
  • Schema.org
  • GA4

Cloud & DevOps

Secure, scalable infrastructure with queues, CI/CD and HIPAA-aware setups that stay fast under load.

  • AWS
  • Docker
  • Kubernetes
  • CI/CD

Commerce & Integrations

Custom Shopify builds, subscriptions and CRM/ERP sync so data flows without spreadsheets.

  • Shopify
  • HubSpot
  • Salesforce
  • NetSuite
Selected work

Case studies with measurable results.

Projects I've engineered as part of the Digital Waze team. Open any project to see my role, the stack and the results.

AI Clinical Reporting Platform for UPMC · Step By Step Hip & Knee
80%faster report generation
UPMC · Step By Step Hip & KneeHealthcare

AI Clinical Reporting Platform

HIPAA-compliant clinical platform that uses AI to analyse hip and knee X-rays and turn findings into patient-friendly reports.

React.jsContext APINode.jsAdonisJSPython
Multilingual Sites & Custom CMS for Verizon Wireless · Fios
2Verizon brands localised
Verizon Wireless · FiosTelecom

Multilingual Sites & Custom CMS

In-language Chinese websites for Verizon Wireless and Fios, taken from user research through launch, with a custom CMS for the marketing team.

Custom CMSResponsive front endMultilingual contentInformation architectureUX design
Multi-Tenant Community PWA for MYKY · BigBurgh · SolanoConnect
70%lower multi-deployment cost
MYKY · BigBurgh · SolanoConnectNonprofit

Multi-Tenant Community PWA

Progressive web app connecting people in need with free local services, shelters and support. One codebase powers three regional brands.

AngularJSIonicCordovaNode.jsFirebase Hosting
Cross-Platform Community App for The Family Wins
90%more stable audio
The Family WinsCommunity

Cross-Platform Community App

React Native app for a global family-support organisation, shipped to iOS and Android from a single codebase at half the cost of native.

React NativeiOSAndroidNode.jsMySQL
WordPress → React Migration for National Hole in One Registry
75%faster page loads
National Hole in One RegistrySports

WordPress → React Migration

Moved golf's official hole-in-one record keeper off WordPress onto a React.js app with a purpose-built CMS, cutting server costs by 40%.

React.jsNode.jsMySQLCustom CMS
Headless Shopify + CRM Automation for Dr. Emil Nutrition
40%less manual order processing
Dr. Emil NutritionHealth & supplements

Headless Shopify + CRM Automation

Migrated a supplements brand from Webflow to headless Shopify and wired it into HubSpot, Salesforce, CJ Affiliate and Reviews.io with automated data flows.

Shopify (Headless)WebflowHubSpotSalesforceCJ Affiliate
Vehicle-Fitment Search & Catalog for Green Filter USA
60%faster product discovery
Green Filter USAAutomotive

Vehicle-Fitment Search & Catalog

Custom product catalog and year/make/model fitment search for a performance air-filter manufacturer, connected to Shopify checkout.

React.jsNode.jsMySQLShopify
Lead-Line Replacement Tracker for Passaic Valley Water Commission
80%lower cost than a traditional backend
Passaic Valley Water CommissionPublic utilities

Lead-Line Replacement Tracker

React app for staff and contractors to track lead-line replacement in real time, using Google Sheets and Drive as a zero-ops backend.

React.jsGoogle Sheets APIGoogle Drive APIFirebase Hosting
Headless WordPress Front End for Zaya Care
60%faster page loads
Zaya CareHealthcare

Headless WordPress Front End

React.js front end on top of the WordPress admin the content team already knew. No retraining, SEO value preserved.

React.jsFrontityWordPressREST API
Marketing Automation ↔ ERP Sync for Knockaround
70%faster product data updates
KnockaroundEyewear e-commerce

Marketing Automation ↔ ERP Sync

Real-time sync of product, inventory and campaign data between Listrak and NetSuite ERP.

NetSuite ERPListrakREST APIs
Hybrid Subscription Commerce for Brushee
25%more subscription conversions
BrusheeOral care e-commerce

Hybrid Subscription Commerce

Webflow + Shopify store with custom subscription logic, bundling, TikTok integration and Amazon coupon automation.

Shopify (Liquid)WebflowJavaScriptTikTok integration
Subscription Order Automation for DietDirect
80%of subscription management automated
DietDirectNutrition e-commerce

Subscription Order Automation

Recurring subscriptions and automatic order syncing between OrderGroove and Salesforce Commerce Cloud.

Salesforce Commerce CloudOrderGrooveJavaScript
Technical SEO Across Six Brands for Bazooka Candy Brands
95%peak site health (from the 70s)
Bazooka Candy BrandsConsumer goods

Technical SEO Across Six Brands

Technical SEO remediation across Bazooka Joe, Ring Pop, Push Pop and three more WordPress brand sites.

WordPressPHPAhrefsYoast SEOWP Smush
Post-Hack Cleanup & SEO Recovery for Flint & Steel
99%site health in 4 weeks (from 80%)
Flint & SteelMarketing agency

Post-Hack Cleanup & SEO Recovery

Cleaned, hardened and SEO-repaired a WordPress site after a security breach.

WordPressPHPAhrefsGoogle Search ConsoleSecurity plugins
Pardot Lead-Gen Automation for FinScan
35%better lead capture
FinScanB2B compliance software

Pardot Lead-Gen Automation

Pardot landing pages and forms connected to CRM nurturing workflows for an AML compliance vendor.

PardotSalesforceHTML/CSSJavaScript
HubSpot CRM & Live Chat for Medical Man Cave
25%higher lead conversion
Medical Man CaveMen's health

HubSpot CRM & Live Chat

Forms and live chat connected to HubSpot CRM so every enquiry is captured and answered in real time.

HubSpot FormsHubSpot ChatHubSpot CRM
Local SEO & AI Search Visibility for The Plumbing Repair Doctor
AEOfound on Google, ChatGPT, Gemini & Perplexity
The Plumbing Repair DoctorHome services

Local SEO & AI Search Visibility

Getting a Northwest Florida plumber found on Google and recommended by AI assistants.

Schema.orgGoogle Business ProfileGoogle Search ConsoleGA4
SEO, AEO & Payload CMS Migration for Green Filter USA
Ongoingengineering partnership
Green Filter USAAutomotive

SEO, AEO & Payload CMS Migration

Ongoing growth and engineering after the catalog build: SEO/AEO, inventory updates, production fixes and a move to Payload CMS.

Next.jsPayload CMSShopifySchema.orgGoogle Search Console
More projects

Apps, platforms & stores I've shipped.

Experience

7+ years, from mobile developer to tech lead.

Full resume →

Senior Full-Stack Developer

Feb 2022 — Present
Digital Waze · Pittsburgh, US (Remote)
  • Built a HIPAA-compliant AI clinical platform for UPMC that cut report generation time by 80%.
  • Delivered React Native apps for PNC Bank, The Family Wins and The Sports Box, and a multi-tenant PWA that cut deployment costs by 70%.
  • Automated e-commerce operations with Shopify, HubSpot, Salesforce, NetSuite and Zapier.
  • Lead architecture decisions, code reviews and mentoring for the team.

MERN Stack Developer

Nov 2020 — Jan 2022
Digital Waze · Pittsburgh, US (Remote)
  • Migrated the National Hole in One Registry from WordPress to React: 75% faster pages, 40% lower server costs.
  • Built Green Filter USA's vehicle-fitment search, making product discovery 60% faster.

React / React Native Developer

Dec 2019 — Oct 2020
Rainsoft Financials (Pvt) Ltd · Karachi
  • Built fintech apps with React Native, Redux and Context API; automated iOS and Android releases with App Center CI/CD.

React Native Developer

Jul 2019 — Dec 2019
Invision Custom Solutions Inc · Karachi
  • Built iOS and Android apps with React Native and Redux, integrating backend services and third-party APIs.

BS Computer Science

2015 — 2019
NED University of Engineering and Technology · Karachi
  • Certification: Web and Mobile Application Development (Dec 2019). Languages: Urdu (native), English (professional).

Frontend

React.jsNext.jsTypeScriptJavaScript (ES6+)ReduxHTML5CSS3

Mobile

React Native (iOS & Android)IonicApp Store & Play Store releases

Backend

Node.jsExpress.jsNestJSAdonisJSPythonREST APIsGraphQLJWTSocket.IOGoogle Apps Script

Data & Messaging

MySQLMongoDBFirebaseRedisRabbitMQKafka

Cloud & DevOps

AWS (EC2, Lambda, RDS)DockerKubernetesCI/CDNginxGit

AI & Automation

AI AgentsLLM Integrationn8nZapierWorkflow Automation

Testing

JestMochaPlaywrightSelenium

CMS, Commerce & CRM

ShopifyPayload CMSSanityWordPressWebflowFramerPlasmicHubSpotSalesforceNetSuiteTechnical SEO
How I work

Senior ownership, no hand-holding.

Understand

Clarify the business goal and the metric that proves we hit it.

Architect

Pick the simplest stack that scales: no over-engineering, no dead ends.

Ship

Small, reviewed increments behind CI/CD, with production visibility from day one.

Measure

Track load times, conversions and hours saved, then iterate.

FAQ

Questions recruiters & clients ask.

What does Muhammad Bilal Usman do?

Muhammad Bilal Usman is a senior full-stack developer at Digital Waze. He builds web applications with React, Next.js and Node.js, cross-platform mobile apps with React Native, and AI-powered automation, for clients including UPMC, Verizon and PNC Bank.

What technologies does he work with?

Frontend: React, Next.js and TypeScript. Mobile: React Native and Ionic. Backend: Node.js, Express, NestJS, AdonisJS and Python, with REST and GraphQL APIs. Data: MySQL, MongoDB, Firebase, Redis, RabbitMQ and Kafka. Cloud: AWS, Docker, Kubernetes and CI/CD. Automation and AI: AI agents, n8n and Zapier. Commerce and CMS: Shopify, Payload CMS, Sanity, WordPress, HubSpot, Salesforce and NetSuite.

How much experience does he have?

He has been building production software professionally since July 2019 (7+ years), and has delivered 40+ web, mobile and AI products across healthcare, telecom, fintech, e-commerce and nonprofit sectors.

Does he build AI and automation solutions?

Yes. Examples include a HIPAA-compliant AI platform for UPMC that analyses X-rays and cut report generation time by 80%, and CRM, ERP and e-commerce automations that removed 40–80% of manual work for clients.

Is he available for remote work or freelance projects?

Yes. He is based in Karachi, Pakistan, works remotely with US and international teams, and is open to full-time senior roles and freelance projects. Contact: bilalpasta012@gmail.com.

Can he help with SEO and AI search visibility?

Yes. He has delivered technical SEO and answer engine optimisation (AEO) work, including raising site health from the 70s to 95% across six Bazooka Candy Brands sites and from 80% to 99% for Flint & Steel, using structured data, performance fixes and content structure that AI assistants can cite.

Let's talk

Have a product in mind?
Let's build it.

Open to full-time senior roles and freelance projects across web, mobile and AI automation. I usually reply within 24 hours.

bilalpasta012@gmail.com WhatsApp LinkedIn GitHub Blog